July 22, 2022Lauren

This week we're discussing:

- Play'n Go's US debut in Michigan,
- Delaware and Pennsylvania's latest revenue reports,
- Maryland's movement on sports betting,
- PointsBet teaming up with the NCPG for responsible gambling research,
- And the SBC Awards North America; well done to DraftKings and BetMGM, who won Sportsbook and Casino of the Year Awards.

News and Analysis

Play’n Go Enter US with Michigan License

Play’n Go has entered the US market, gaining a Michigan Gaming Control Board supplier license. The developer has announced it has plans to expand further across North America. Play’n Go also entered the Ontario market in March. 

The studio offers an extensive portfolio of games in over 30 languages and releases an average of two new games monthly. The developer’s most iconic slots include Rich Wilde, Book of Dead, Reactoonz, Rise of Olympus, and Legacy of Dead. 

Play’n GO’s CEO Johan Törnqvist said in a press release: 

“We started by designing casino games specifically for mobile before the smartphone even existed, and now are breaking into America as the leading supplier to more than 25 regulated markets globally which is such a credit to everyone at Play’n Go. We believe we are uniquely positioned to succeed in the US…Our aim is to see Play’n Go games become as beloved in the US as they are in every other regulated market around the world. We know that each regulated market is different, and that this will take time in the US, but we are absolutely committed to expanding our footprint across the country.”

Delaware Almost Hits Record iGaming Revenue for June

Delaware has reported online casino revenue that’s just shy of record-breaking and up 30.5% YoY. Delaware online casinos set a new record for revenue in May 2022, recording $1.2m, and for last month, The Delaware Lottery reported $1.1m 

Across the month, players won $33.9m, and 952 new accounts were registered. The most popular online casino was Bally’s Dover (previously Dover Downs), followed by Delaware Park, then Harrington Raceway.

Maryland Preps for Mobile Sports Betting

Retail sports betting has been live in Maryland since December 2021, but no mobile licenses have been granted to date. This week, steps have been taken as the Maryland Sports Wagering, and Application Review Commission approved draft regulations for online sports betting. While this is not the final step before betting apps launch, and there are still bundles to jump through, it is a giant leap forward!

PointsBets Joins NCPG Research Project

PointsBet has partnered with the National Council on Problem Gaming to launch new research on responsible gambling decision-making for online betting operators. The study examines how industry, government, and stakeholders respond to specific scenarios when customers display potentially problematic behavior. 

Understanding how to navigate and identify problem gambling is a complex issue. The project aims to add more insight into how situations are dealt with so best practices can be developed.

PA Sets New Recording for Gambling Revenue in FY 21-22

PA has set a new revenue record for the financial year 2021-22, grossing $5.04bn. That’s 29-5% higher than the previous year, with land-based gaming showing the most considerable growth. Meanwhile, iGaming grew 37.4% YoY, with Hollywood Casino still leading the market.

Industry Celebrates SBC North American Awards 2022

Rounding off with good news, this year’s SBC Awards are out, and DraftKings has been awarded Sportsbook of the Year for the second consecutive year, while BetMGM was awarded Casino of the Year. 

Other winners included Entain for Socially Responsible Operator of the Year and Caesars Sportsbook for Marketing Campaign and Sponsorship of the Year. Meanwhile, FanDuel’s Amy Howe was given the Leader of the Year award for her overall contribution to the industry.

Game of the Week

Gzira Infinity Reels: Yggdrasil & ReelPlay. RTP 96.45%.

Giza Infinity Reels was created by Yggdrasil and ReelPlay using ReelPlay’s licensed Infinity Reels mechanic. It’s a stunning slot to spin with low bet levels ($0.25-25), big prizes (max win is 10,000x your bet), infinitive possibilities, and free spins.

Based on the world’s seventh wonder, Giza’s Pyramids, this game delivers beautiful graphics and action-packed gameplay created by the Infinity Reels set-up. Play beings on a 3x4 reel grid, but the magic of this game is the infinity reels mechanic. This sees the reels expand into ‘infinity,’ offering numerous playing possibilities and increasing win multipliers with each new reel until you hit the jackpot prize of this game (when the reels expand to include the 15th reel, you’ll hit the jackpot win of 888x your TOTAL bet).

Play Giza Infinity Slot at US online casinos

Giza Infinity Reels is a must-play slot. We recommend you take it for a spin at one of our recommended Yggdrasil Casinos.

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